如何提升网站的用户体验

在现代的信息社会,用户体验这个名词逐渐进入到各行各业当中,而用户体验的重要性不用多说我们也知道——用户体验的好坏决定了产品的成功与否。但用户体验究竟是什么?这个名词确实是很难在三言两语之间说清楚,它涉及了不同的专业领域,甚至涉及各种科学汇总的复合词,然而,不管是线上还是线下,实体还是虚拟,来自各行各业的用户体验都有一个共同点,就是以客户为中心。

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那么对于电子商务来说,什么样的网站才会为用户提供更好的用户体验呢?作为网站,最重要的三点是外观,速度和功能,而这三大功能,也决定了用户体验的成败。作为专业的澳洲网站开发团队,GNA Web Design的团队会首先为您从外观上提升用户体验,使用简洁的布局方式,具有亲和力和延续性的颜色布局,让用户看得顺眼,乐意在网站上停留,感受更多的视觉效果,据有关资料统计,用户在网站停留的时间越长,就越有机会成为企业的潜在用户。说完设计,其次就是功能,网站需要有一个清晰的导航系统,让用户可以迅速找到要找的板块,更快的系统,更快的时间,更多的收入,而我们的GNA Web Deisgn拥有抓也UI设计师,能让您的UI更具人性化。最后一点是网站的速度,网站需要有一个稳定而且安全的虚拟主机,这样网站才能保证流畅的运行速度,更快的浏览速度,意味着用户不会因为冗长的等待时间而放弃浏览,增强用户体验,而GNA eMarketing的团队,就为您有一个流畅的网络托管和服务器有一套完整的方案让您的网站保持流畅。

选择GNA eMarketing团队,也是选择您的电子商务最佳用户体验的最短捷径。

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茫茫人海,用网络告诉你,我是谁

茫茫人海的大数据时代,电子商务无疑是商机最大的蓝海,但并不是所有人都能从电子商务中分享到一杯羹,有的人做出了视觉效果一流的企业网站,但是却始终淹没在茫茫的因特网大海之中,甚少机会被他人看到,甚至有些企业的名字放进去谷歌搜索,找到的不是自己的公司,而是一家“李鬼”公司或者不搭边的网站,这极大影响了企业的电子商务发展,我们的GNA团队,除了有网站开发经验丰富的Web Design团队,还有专业的网站推广的eMarketing团队,我们eMarketing为您提供以下主要两方面的网络营销:1.网络营销策略 2.搜索引擎优化和GOOGLE的付费竞争。

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搜索引擎优化
和GOOGLE的付费竞争是为了让您的公司网站在相关行业/公司名字中谷歌的排名较前,我们可以为您做免费的电子商务评估,您可以随时终止优化搜索的服务,也不存在任何附加的费用,客户可以在看到搜索优化的效果后继续和我们合作,反之看不到正面效果的话可以随时终止服务,保障了客户的选择权利。

网络营销策略,由于我们公司是一个多元化的公司,所以我们可以针对不同的社区用户,提供不同的电子营销方案,除了澳洲主流使用的Instagram和Facebook外,我们还会为客户提供新浪微博,微信等个各种华人媒体的营销策略,保证您的市场营销能够吸引到澳洲的少数族裔的关注。

选择GNA eMarketing团队,也是选择您的电子商务最大价值化的最短捷径。

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手机网站开发的重要性

随着智能手机的不断更新换代,越来越多的人不再是坐在电脑桌前上网,而是使用手机上网阅读最新的资讯和娱乐,购物更是家常便饭。掌握移动商机无限,最近火热的手游Pocketmon GO就是移动无限潜在商机的最好诠释。当今的年轻人,更愿意使用手机上网的原因是PC版的网站虽然华美,但是结构和导航系统复杂,年轻人往往因为难以查找所需信息而放弃浏览,由此一来,既给用户带来不好的体验,又流失了客户,因此,一个企业拥有一个友好的手机网站或者手机应用程序是势在必行的趋势,这不仅仅让客户有一个完整的电子商务体验,更大幅度提高了企业的形象。

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GNA Web Design团队,作为悉尼网站制作和开发的行业里面的知名企业,不仅PC用户端网站开发技术精湛,而且同样具备丰富的手机网站和手机应用程序开发的经验。首先我们会为您量身订造一个PC端的网站,美观上为您和绝大多数相关行业客户喜欢的设计,在您拍板确定后,我们的设计人员会为您开发出保留PC端美术风格的手机网站,这样一来,比起那些相对结构简单的纯手机网站,您的网站不仅继承了手机网站的结构和导航方便易懂,还继承了PC端具有现代商业气息的企业网站风格,两者均取其所长,最终为您的网络营销建立了最好的品牌形象。

选择GNA Web Design团队,也是选择您的电子商务最大价值化的最短捷径。

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Some Factors in Design

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Colour

Our brains tend to like matching or contrasting colours.  Some creative individuals can picture this in their head and some up with a design that works. Other creative people do it by trial and error. If you are stuck, find a colour wheel and either look at colours on opposite sides of the circle, or divide the wheel three ways and go for a three way contrast.

 

Colour selection and contrast applied to everything from business suits to architecture and furniture. Use it to design plastic model decals or temporary tattoos. Remember that the surface colour where the decal is applied is also a consideration.

 

Shape

We find certain shapes and ratios pleasing. The ancient Greeks noticed that people found the golden ratio ( 1 to 1.618… ) very appealing, and used in in sculptures, art, vases, building and many other things. The same ratio crops up in many designs today, often unconsciously. People design many things using the golden ratio, even if they don’t actually know about it. They simply came up with something that looked right.

 

Circles, triangles and other neatly proportioned shapes are also pleasing, but they can be plain and obvious on their own. But if they are the underlying template behind other designs they can work to our advantage. Many painters created portraits over simple rectangles and circles. The painted portrait covers up the original geometric shapes, but we get the impression of the geometry when we see the final painting.

 

Coherence

Perhaps the least discussed issue of design, but the one most noticed if it is missing. The pieces of any design must fit together into something coherent. Again, we often do this unconsciously; we think of the art we want to create, and put the pieces together as if they were meant to be a cohesive whole. Then again, some artists occasionally but deliberately pursue incoherence.

 

Guitar Decals might take many forms, from our individual musical inspiration to landscapes, logos or religious affiliation. The only requirement is that they look right on the surface of the guitar. Following the curves of the instrument tend to give a good effect.

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選擇GNA,是您的電子商務和網絡營銷成功開端

在澳大利亞悉尼的華人社區中,都有不少的網站開發或者 Marketing公司。但是,在他們當中,要不只有網站開發沒有市場推廣,要不就是只有市場推廣而沒有網站開發業務,並沒有多少能為中小企業的網絡營銷推廣提供一站式服務。只有GNA eMarketing為澳洲中小企業的網絡營銷推廣提供最完整的一站式服務:網站設計,網站開發,網站維護,網絡營銷和推廣,競爭付費廣告託管,電子商務策劃等全方位整合解決方案。

網站和公司LOGO作為企業的品牌形象,GNA高端網站建設擁有經驗豐富的專業網站開發和設計團隊,我們凝聽你們的需求,為客戶的商務發展提供最準確的網站設計方案,我們會通過熱情和真誠的溝通,讓客戶的商業需求得到充分的滿足甚至超出客戶的期待。並且我們提供客戶專屬的網絡連接,讓客戶隨時瞭解工作進度,增進雙方的瞭解和信任。在網站完成和上線後,我們也會提供定期的保養服務,並且會有專業的網絡工作人員為客戶耐心介紹網站的運營和網站內容更新的步驟,使客戶可以隨時更新內容,做到緊貼客戶的實體商業發展需要。

網站開發只是網絡營銷和推廣的第一步,只是一個網站並不足以達到網絡推廣和宣傳的效果。我們提供優化搜索引擎,讓您的公司品牌能在各大搜索引擎上名列前茅,讓您的網站訪客不斷增加,繼而讓更多消費者瞭解客戶的品牌,做到網絡營銷推動實體商業的發展,並且我們會每個月提供搜索器優化(SEO)的月度報告,讓您充分瞭解貴公司在網絡當前的知名度,為公司發展提供具有重要參考意義的資料。除了SEO,我們還提供Twitter(推特),Facebook(臉書)和Weibo(新浪微博)的推廣,讓熟悉網絡媒體的年輕人可以方便閱讀貴公司的資訊,增加貴公司在網絡潮流的知名度。此外,我们还提供聲譽管理,我們會對貴公司的正面新聞進行推廣,通過聲譽管理方案,讓您的客戶無法在搜索引擎中找到任何關於您或企業的負面材料,藉此提高貴公司的品牌價值還有聲譽。除了優化搜索和媒體推廣外,我們也會為您提供Google付費競爭廣告託管服務,付費競爭廣告託管服務的優勢在於只有廣告點擊率增加的時候,Google才會收取對應的費用,這樣一來貴公司無需再擔心廣告費和吸引客戶不成正比的情況,付费竞争廣告費越高,就意味著貴公司的商業知名度更上一層樓,客戶量迅猛增長。

從GNA成立開始到今天,已經為澳洲眾多知名品牌提供服務,因為我們始終堅持一個信念:“網站不僅代表企業在網絡上的形象,也是企業把握網絡商機的重要工具。成功的網站能給企業帶來無限的效益。”正因為這個信念,成功讓眾多中小企業搭上了網絡化的“順風車”,創造了巨大的經濟效益。

選擇GNA,是您電子商務,網絡營銷的成功開始。

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Rainbow Embroidery

Cheap supplies save money

This is the same principle with almost anything- a cheap and nasty alternative causes problems and actually wastes time and probably money. If cheap thread breaks you have to spend time resetting the machine- this is reason enough not to do it. Colourfast issues are another reason.

On the other hand buying in bulk can save you money. This is not a cheap product, just saving money through wiser purchasing. The principle doesn’t apply to some other areas like cooking, where a product has a limited shelf life. But sewing materials last for years. Stock up if you buy in bulk, find a bargain, or are lucky to find the one or two inexpensive alternatives that actually do work well.

Stick with the brands that came with the machine

Well, that is one option. Try the others, the quality will vary. Try to find some tests for your products, like how easily it breaks, does it fade in hot water, or lose colour with bleach or sunlight. Experiment and find the best results. Or Google to find what works for others.

Rayon is never colourfast.

Well, I have had rayon threads that faded with bleach and in hot water, but I’ve had a few brands that didn’t. As some of the garments I embroider aren’t colourfast either it doesn’t always matter. If it’s a dry clean garment, and you want that glossy look of rayon, then embroider with it.

On the other hand we now have trilobal polyester threads which have the sheen of rayon but are also quite strong.

You need to sew in order to do embroidery

Not really. They both use needle and thread, but that’s where the resemblance ends. Then again, people can do both.

Printing and other image systems have replaced embroidery

Not really. Jeans will not replace business suits or tuxedos; one is for formal wear, the other is for casual. It’s the same for embroidery, which is the more classy way to put an emblem or image on a piece of cloth.

If you want that classy look for uniforms or family items look into custom embroidery services with Sydney rainbow Embroidery.

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